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How to Find the Right Keywords to Rank #1 on Google | Powerful Keyword Research Tools for SEO (2018)

How to Find the Right Keywords to Rank #1 on Google | Powerful Keyword Research Tools for SEO (2018)


I ranked number one for one of the most competitive key terms out there and Google can you take a guess what it is it’s online marketing and you know what guess how much money that one keyword makes me little to nothing why because I picked the wrong keyword to rank number one for hey everyone I’m Neil Patel and today I’m gonna share with you how to find the right keywords to rank number one on Google for the first tip I have for you is go putting your competitor URL in SEM rush what sem rush will show you is your most popular pages that your competitors are getting traffic for this will give you ideas of what your competitors are doing if your competitors are bigger than you they probably know what they’re doing and they’re probably going after keywords and traffic that’s converting into leads and sales so you want to make sure you look at their strategy before you come up with your own so once you’ve figured out the most popular pages go take those pages and go put them into a traps a Juris will show you how many links each of those pages have and you know what the hardest thing is is to build links so what you want to do is go look for the most popular pages that have the least amount of links that means those are the pages you should be focusing on first it’ll give you ideas on all the keywords that your competitors are ranking for when they don’t have a ton of backlinks that’ll give you idea of the ones you should be targeting first because not only will they drive you a lot of traffic but there’s the least competitive because you don’t have to build backlinks the second tip I have for you is use Google search console did you know that Google gives you a free tool that helps you rank number one and yes it’s called Google search console it breaks down all of your rankings the keywords that your pages are getting traffic for and even the positioning as a page 1 page 2 page 3 the sixth on page one right it breaks down exactly where you’re ranking now the cool part about Google search console is when you dive deep into each of your pages using the search analytics it shows you all of the impressions that you’re getting for keywords that you’re on the bottom of page for the reason you want to go after the keepers at your bottom of page one for it’s way easier to rank number one for a keyword that you’re already on the first page for versus going after a brand new keyword that you’re not even in the top hundred for going after a brand new keyword that you’re not even the top 100 for is a lot more work than going after one that you’re already on the bottom of page one for and what you realized with Google search console is that you rank for a lot of longtail keywords at the bottom of page one that you’re not even trying to go after but yet they drive traffic and they convert visitors into customers so once you have those keywords you want to look at them and Google search console shows you all these keywords you want to then go to your landing page and make sure those keywords are in your title tag your Meta Description your heading tag and within the content of your page by doing that you’ll slowly start increasing your rankings for those pages that you’re at the bottom of page one for the last if I have for you to finding amazing keywords it’s to use Google Trends it’s another free tool by Google it breaks down keyword traffic from web images news right this breaks on what keywords are climbing in popularity and you want to go after the keywords that aren’t popular yet but are climbing for example Apple has a ton of iPhones right I don’t know what the next one that they’re gonna release but let’s say it’s the iPhone 100 if they’re gonna release the iPhone 100 you want to talk about it before everyone else is talking about it because the moment you’re one of the first adopters one of the factors that Google has when it comes to rankings is time it’s hard to outrank older pages it’s not impossible it’s just harder so why not be one of the first people to blog about new terms that aren’t popular yet so let’s say the iPhone 100 is coming out you could be blogging about it you can be talking about iPhone 100 cases iPhone 100 apps new features that they have and even if you don’t know I’m all just blog about the ones you do know about and you could even make your own predictions let’s say you don’t know anything about the iPhone 100 you could be writing articles about huh here’s my 10 predictions for the iPhone 100 even if they’re wrong that’s okay you’re not lying to people as long as you’re taking really good educated guesses and providing amazing content people won’t have issues so write about new upcoming keywords because you’re not gonna get traffic for them right away but in two three months or even a year you’re gonna be dominating because no one else won after those keywords before you did just think about green tea and acai berries and all of those hot crazy nutrition terms yes they’re really popular now in their buzz words but back in the day no one was really looking at them and if you’re not sure what keywords are up-and-coming just tell me the keyword or link in the comments below using the Google Trends link and I’ll tell you if it’s a good keyword or a bad keyword if it’s up-and-coming or it’s declining that way you’re not wasting your time writing articles on stuff that won’t be popular so make sure you subscribe to this channel share it leave a comment below and I’m there to help you succeed

86 thoughts on “How to Find the Right Keywords to Rank #1 on Google | Powerful Keyword Research Tools for SEO (2018)”

  1. Thinking of running an affiliate marketing on travel especially for hotel booking. How do i focus searching for specific keywords. How to stand out from a crowded market.

  2. Sir I a use brand name in domain then they get any problem?
    Or if I use a keyword that has a official site rank on 1st and most of the traffic on official web then can I go for that keyword if I get 2,3 position then I make money from this or not?

  3. Hey there, I created my site on movies niche, 2 weeks ago, now I am writing my first article. Alongside I am watching your videos when got some time. These are very informative. Like I said I have already made website on that niche. But suddenly thought come in my mind, that I should ask you. Does movie reviews, top 10 list etc. (Not news now) niche is good one if someone want to earn some money. p.s. We really love you man.

  4. Neil, thanks for this amazing video. I am a dating and relationship expert and I blog about all dating and relationship topics. What are your thoughts on those keywords. Hope it’s not too late to get a response. Best!

  5. Hey Neil I am supposed to do a presentation about AdWords I am given google ads data for the same can you share what approach I can use to do my presentation I am a big fan of you read most of your blogs please help me again the presentation should be an application of data for optimizing or giving new idea so what metric should I see to get an idea

  6. Excellent video. And I disagree with Adam Preiser, I didn't perceive your delivery as nervous energy at all. Just passionate energy! It energized me, and kept me engaged. Thank you Neil!

  7. Hi Neil, what keywords would you suggest for a website that sells pet accessories? We sell things like dog beds, cat beds, dog clothing, collars, leashes, and many more. The competition is pretty heavy especially with Chewy, petsmart and other heavy weights but they started from somewhere just like us. What keywords would you recommend? Thanks

  8. I just looked up the word 'Influencer' and, wouldn't you know it, Neil Patel was pictured! The internet is actually a small world, from what I've seen. WPCrafter is in the comments as Adam Preiser and I just watched one of his 3 hour videos in its entirety. Keywords or not, I think integrity matters a lot. I'm Hexspa – nice to meet u 🙂

  9. Hey Neil, I have one keyword for girls fashion blog
    Keyword: Stunning Looks for Girls
    My blog is in top 5. Is it worth to rank by this keyword?
    Because there is no competition for this keyword, no monthly searches

  10. I love your videos and I love this one also sir! I'm a begginer of blogging, I want to start my blog on "Society and Culture"niche . Is this keyword going to work or failed sir?

  11. Absolutely brilliant and useful content!! You are the few who actually explain things! Thank you! The only thing I would recommend is that you try to reduce the volume of your voice, it makes it hard to follow and listen to the great info your sharing! 🙂

  12. Hi Neil, I do like your energy and your videos. I am very new to SEO and learning lots from youtubers. Please clarify if the other tools you mentioned in this video is still required if one is using ubersuggest?

  13. Neil what would you recommend to company who is in declining trend? Tons of talent and skill, but the trend is in the name of the company. Do we rebrand? Start implementing keywords into the website of the growing trends? Thanks!

  14. Thanks alot for the great video Neil, Loud and clear. Those who complain about the loud voice just keep your computer volume low, thanks

  15. Nowerdays.. the meaning of blogging is only building up stratergies to rank higher instead of spreading pure knowledge

  16. I starting blog called Overcoming Homelessness. I want to write a response post Answering the question Is Homelessness Illegal in the United States? Can rank for this if I write a post of 1500 words?

  17. How in the world could you rank for "online marketing" and then not be able to make money off of all of that traffic. That makes me wonder why i should even listen to you

  18. I read a Few comments and noticed that many people are complaining about loud voice. But I don't find it unpleasant, I like Your style Neil Sir. I find it rather energetic.
    Thnx again for your Great content.
    Cheers,

  19. Niche Related Post…

    The niche I am interested in has so many competition… Most experts suggest that pick a niche that you have a personal interest…

    So, I have an interest in boxing, MMA, and 3d animation… Looking at the vast competition that is going around on the internet, does that means that I should work on these niches?

    If there is so much competition, how do you people find out an easy to rank niche? Keep in mind that we want to monetize our blog with adsense.

  20. You started this video "go putting competitors URL's." If I don't know who is my true competitors then how to find my competitor's URL?

  21. As always, once again nice video…Thanks and keep coming up with informative content. We appreciate it.
    I have a confusion, I will be grateful if you can assist me in that. I have an IT development services/Software development website. I want to rank higher and get leads+ traffic to run the business. Is blogging the way that can help? I have a blog on my website and produce good content as well. For most of my targeted keywords, my blog URLs are ranking instead of my services page. What should I do? How to divert ranking from blog URLs to services page?

  22. You are getting close to the top of the rankings. You are #3 in the top 10 results for the keyword 'keyword rank free'.I can show you what other keywords you rank for. Would you like to know?

  23. Hiii
    Posts are appearing in SERPs on some queries, should i include those queries exactly in that post?
    (Same sequence of words)

  24. Hi, Neil Patel thanks for making a video. I have faced some issues when analyzing my pages positions.
    "at last week i have observed some of page ranked in top 100 but this week same pages which are ranked in top 100 are not in top 100 why this happening till past 3 weeks the pages are in top 100 but why it was not now." @LearnTheNew

  25. This guy is just selling products… What if you have a low budget company having to pay all this tools

  26. Great work. For the keyword: 'keyword checking tool' you currently rank #6. You are almost there.

  27. Hi Neil, I'd love your help. I'm a pro voice over artist getting ready to use google ads for the 1st time with a very small budget as a small business. If you have a sec, I would love any suggestions you may have for me. Thanks Neil! Josh

  28. When getting my 1st seo client how would I rank a certain keyword if they don't have it in their domain name already? Is there a way to add a keyword to rank for and the URL?

  29. Love your brain and your podcast… but I gotta say I struggle with your videos as you're kinda shouty. 😬

  30. How relevant is this video in regards to the information you just shared ….Love the info whether it’s relevant or not

  31. I've always had a doubt regarding this subject, specially since I started my own blog, Neil a big question from a fan, when using keywords should I have like an specific group of keywords that I need to use throughout all of my content or each of my blog post should have an specific set of keywords so they don't compete between them?

  32. So, in order to do this, SEMRush and Ahrefs are $99 a month a piece. Any suggestions for doing similar stuff for people who are just starting that don't necessarily have $200 a month coming from their site already?

  33. Dude I saw this video months ago and didn't pay attention to you. I failed to do what you advised and this cost me money by not having any sales. Now I am listening and back and more confident that I will make more sales. Thank you for making videos like this to help people .

  34. I love your videos, Im troubled that SEMrush does not allow the 7day FREE trial without recieving all my Credit card information first, how can I get around this? Im a starving artist with maxed credit cards.

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