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Mobile Operators’ Benefits from IPification – Full Story

Mobile Operators’ Benefits from IPification – Full Story


IPification provides numerous
benefits for the mobile operators and the first and foremost is definitely
the totally new revenue stream that opens up for them. Every successful
authentication, every API call is being monetized meaning that the operators are
receiving a fixed variable fee for every successful
authentication. IPification is actually enabling a way to monetize their
prepaid subscribers who are without a credit, so even if they don’t have
enough credit or airtime left they will still be able to access and be
able to authenticate themselves, thus bringing an additional revenue
stream for the operators coming from the seamless authentication sites that
that those services are covering. It’s a very interesting case that
represents a very good way for additional monetization.
All kinds of well-known OTT players today, ranging from the social network apps video streaming, music streaming services,
dating websites and applications as well, well-known e-commerce websites, logistics,
gaming companies, FinTech, insurance companies are interested in having the
secure seamless authentication such as this one which helps to put back
the operators in the middle of it and and helps them to hold the key of
the best network-based authentication today. IPification also helps to enhance the
security of the operators’ subscribers which may be one of the most
important parts as well which are the things that are falling short when it
comes to SMS one-time pin or header enrichment nowadays. In general, this type
of authentication is bringing back the relevance for the operators in the
mobile identity and overall in the digital ecosystem. We are all witnessing
the downward trend of telecom-based services mostly relying on the messaging, on the voice side. Telecoms definitely need a new idea, a
new revenue potential that is going to help them to fight back and to bring
them back on the scene and we see IPification as a great
solution for it.

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